Salesforce Einstein is a tool that utilizes machine learning algorithms to automate lead scoring, sentiment analysis, and predictive forecasting for businesses in the sales and marketing sectors.

Key Features:

• Automation of lead scoring
• Sentiment analysis capabilities
• Predictive forecasting for sales and marketing strategies

Use Cases:

• Personalized customer experiences
• Data-driven decision making
• Optimizing sales, service, marketing, and commerce processes

Benefits:

• Increased productivity
• Personalized experiences
• Easy innovation with low-code tools