Overview
Braze is a customer engagement platform that helps organizations create personalized experiences through data activation, AI, journey orchestration, and cross-channel messaging.
Key Features:
- Data Activation
- Sage AI by Braze
- Journey Orchestration
- Cross-Channel Messaging
- Real-time Execution
Use Cases:
- Building stronger first-party relationships
- Creating personalized, customized experiences
- Modernizing marketing approach with journey orchestration
Benefits:
- Increased lifetime value
- Simplified architecture
- Breaking down silos
- Growing brand love
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