Overview
Drift is a platform that enables personalized buyer engagement through conversational marketing. It utilizes AI-powered chatbots to create human-like conversations and understand visitor behavior, resulting in higher conversions.
Key Features:AI-powered chatbots
Intel & Audiences for targeted experiences
Conversational Landing Pages
Use Cases: Increase target account pipeline
Create more expansion pipeline
Improve productivity per representative
Benefits: Higher conversions
Personalized buyer engagement
Improved understanding of visitor behavior
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